Why Ohoshop Started App Only SaaS Platform for Retailers?

Ohoshop is a new venture of Rightway Solutions & DesignNBuy which is just launched in Feb 2016.

It has started to allow local retailers to build their mobile shopping apps on app only platform in India. Retailers don’t have to spend money for getting website; when they can get orders through their personalized mobile apps.

This idea got feet when founders, Abhishek Agrawal & Rakesh Jain, found everything is going mobile then why local retailers are far behind. Why they can’t offer their products all over India, why limited to particular areas. Moreover its win-win situation. So customers are also benefited. They don’t have to go to local shop to buy grocery, fruits, vegetables, food, gifts, cakes, flowers, home decor and many other day to day needs. They can just order from their mobiles at their convenient time and products can be delivered when they need.

Why App Only

For Customers:

The report says around 60% shopping done from mobile then why to go for website. Users are now doing shopping for their beauty products, furniture, stationary, clothing, eye frames and even they book taxi from mobile. So, this suggests Indian customers are more comfortable to do transaction from their smart devices and became confident in purchasing goods online.

India is 2^nd largest market for using smart phones. People are buying Smartphone as it becomes pocket friendly. This is also the strong reason to go for mobile app only. Many big eCommerce websites like Snapdeal, Flipkart has seen drastic growth in shopping through mobile.

With the help of affordable handsets and mobile data plans, rural India also can easily connect to internet and do not require desktops or laptops anymore. So, here apps work best to capture rural India.

It’s convenient to shop easily from anywhere. Users don’t need PCs or laptops anymore. They can do shopping at their workplace or while they are travelling or even when they are doing nothing!!

For Retailers:

By going mobile only, reduces the competition. There any many giant eCommerce websites who are doing well online. So to jump in to the existing market, it becomes harder to do well instantly. App only helps to stay out of this competition and get results sooner.

Moreover, mobile app keeps retailers out from comparing the prices. As per the research users compare the prices on similar websites or even uses price compare engines before they make final purchase. So, mobile app has no room to compare prices. Once they download the app, your chances are higher to have the sale.

With app, retailers can send push notification for special deals and discounts as well as for their rewards and order status. This also allows giving customers a personalised offers as per their preferences, likes and dislikes. Moreover, customers can use their mobile wallet to purchase their products such as Paytm, PayUmonely which is hard to access in PCs and Laptops.

Mobile app comes with feedback, reviews and social sharing, tagging features which allow retailers to know more about their customers and target their network very easily. This way retailer can improve customer base.

Why SaaS to Build App for Retailers?

• SaaS can bring retailers to mobile in just hours. Not to wait long for app development. They can start their app in a day.
• SaaS is a best platform for retailers who don’t have coding or IT knowledge. They can create and manage their store on their own with easy to create tool.
• Don’t need to invest hard earned money at a time. Allows them to select monthly and yearly plans as per their requirement.
• Pre built designs and features allow customising as per their business need.
• Offers best payment gateways, courier facility so don’t need to work hard to find best.

So, are you planning to go online? Build mobile app instead and stand out from the crowd with Ohoshop’s unique concept.